Designer — Maria Cher

AS THE CREATIVE MIND BEHIND THE BRAND, MARÍA CHERNAJOVSKY ESTABLISHED THE LABEL IN 2001, BUILDING A GLOBAL CULT FOLLOWING. INSPIRED BY HER ICONIC HOMETOWN OF BUENOS AIRES, MARIA FUSES TRADITIONAL AND CLASSICAL DESIGN WITH A CAREFREE ENERGY, REFLECTING THE CONTRASTING IDEAS OF EUROPEAN ELEGANCE AND URBAN SENSIBILITY.
AS THE CREATIVE MIND BEHIND THE BRAND, MARÍA CHERNAJOVSKY ESTABLISHED THE LABEL IN 2001, BUILDING A GLOBAL CULT FOLLOWING. INSPIRED BY HER ICONIC HOMETOWN OF BUENOS AIRES, MARIA FUSES TRADITIONAL AND CLASSICAL DESIGN WITH A CAREFREE ENERGY, REFLECTING THE CONTRASTING IDEAS OF EUROPEAN ELEGANCE AND URBAN SENSIBILITY.